Services
Tourism Center Services
The Tourism Center at UTC addresses relevant issues pertaining to destination management & marketing, tourism analytics, corporate social responsibility, sustainable tourism development, and education
Economic Impact and Market Analysis
Economic Impact and Markey Analysis
https://www.utc.edu/health-education-and-professional-studies/health-and-human-performance/resources/tourism-center/tourism-center-services/economic-impact-and-market-analysis
UTC Brainwave Project
UTC Brainwave Project
https://www.utc.edu/health-education-and-professional-studies/health-and-human-performance/resources/tourism-center/tourism-center-services/utc-brainwave-projectUTC Brainwave Project:
The UTC Brainwave Project incorporates advanced technology and analytics to study visitor behavior, preferences, and satisfaction. By analyzing real-time data, the project helps stakeholders improve tourism experiences, optimize marketing strategies, and enhance operational efficiencies to better meet the evolving needs of visitors and the region.
Economic Impact and Market Analysis:
The UTC Tourism Center conducts economic impact and market analysis studies to assess the financial viability and regional impact of tourism initiatives. By evaluating spending patterns, employment, tax revenues, and market demand, the center provides stakeholders with data-driven insights to guide decision-making. Feasibility studies further help assess competition and operational viability, ensuring tourism ventures align with regional growth opportunities.