SRCC Founders & Conference Chairs
SRCC Founders and Conference Chairs

Christopher R. Plouffe
Gary W. Rollins Endowed Chair and Professor of Sales, The University of Tennessee at Chattanooga, Gary W. Rollins College of Business

Bryan Hochstein
Assistant Professor of Marketing, The University of Alabama, Culverhouse College of Business

Michael A. Pimentel
Associate Professor of Marketing, University of Alabama at Birmingham (UAB), Collat School of Business