The University Logo

The UTC logo combines two elements: the Power C and the wordmark. Together, these elements suggest the history of the University and include our distinctive blue and gold. There is a horizontal version and a vertical version. Either may be used as a primary identifier for UTC.

Though it is our primary identifier, our logo is only one element of UTC's overall visual identity. Our mission, our messages, our tagline, our colors, our typefaces and other shared elements enable all of us to speak with a unified voice.