Wolfsburg, Germany- VW Headquarters


German Culture & How to Do Business in Germany 

Spring 2019

INSTRUCTOR: Dr. Michael Jones, Associate Dean, UTC College of Business

STUDY TRIP DATES: May 6-18, 2019

Study trip dates listed above and at least one-two Saturdays or evenings before the trip. (Work in course done in late spring semester.)

  • Undergraduate Business Students- 3 credit-hour course (MGT 4950) that counts as a general business elective or towards international business course requirements for most majors
  • Graduate Business Students- 3-credit hour course (MGT 5950) that counts as MBA or MAcc elective
  • Students Outside of College of Business- Graduate students sign up for MGT 5950 and undergraduate students sign up for MGT 4950. Check with your major advisor for more information about how this course could count towards your major or program's curriculum requirements. If your advisor or graduate coordinator needs a copy of the course syllabus, contact COBInternational@utc.edu.  

With over 80 million people, Germany is the 4th largest economy worldwide in terms of gross domestic product and first in Europe. This course will focus on creating an understanding of the economic, political, cultural and social factors of Germany and how these impact how a business operates in the largest European economy. In addition, Germany’s role in the European Union and how the European Union influences business will be detailed.

This course is designed to provide students with a truly real-world experience in international business, where they will gain an understanding of the German culture and learn the challenges and opportunities of doing business in Germany, firsthand. Students will also participate in business visits and discussions with German business leaders and professors, while sharing in a different, and unforgettable cultural experience.

*No prior business coursework required.*

Undergraduate Students- 1) Open to any major with at least junior standing, 2) 2.5 minimum GPA

Graduates Students- 3.0 minimum GPA

No German language knowledge needed.

  • Business visits in Wolfsburg, Germany, at companies, including Volkswagen (headquarters) and Jagermeister.
  • Cultural tours in the German cities of Wolfsburg & Berlin (tentative to change).
  • While in Wolfsburg, the group will  tour Volkswagen & the Autostadt, and participate in an intercultural dialogue.
  • The group's Wolfsburg host is Ostfalia University, a UTC and College of Business international partner university. The group will attend lectures and discussions at Ostfalia during the stay in Wolfsburg.
  • Program fee (estimated at $2000)- covers lodging, breakfasts, local transportation, tour guide, tours and associated admission fees
  • Airfare- (estimated $1500 round-trip from Atlanta to Berlin)
  • Cost of three-hour credit course (Because of the UTC tuition cap, if you are already scheduled to take 12 undergraduate hours or nine graduate hours in the spring, you wouldn’t have to pay for this course’s credit hours.)
  • Financial aid can be used to help pay these related course costs. In addition, eligible students may be able to apply for scholarships to assist with the cost of the course.

Submit an Application to Be Considered for this Course:

APPLICATION (Word Version)


STUDY TRIP CALENDAR (Subject to change)



Day 1- May 6   

Depart U.S. for Berlin, Germany

Day 2- May 7 

Arrive Berlin, Germany

  • Berlin City Tour

Day 3- May 8

Berlin, Germany

  • BMW Motorcycle Factory Visit & Tour

Day 4- May 9 

Berlin, Germany

  • Potsdam, Germany Day Trip

Day 5- May 10

Berlin, Germany

  • Visit to Reichstag (German Parliament) 

Day 6- May 11

Berlin, Germany

  • Free Day to Explore Berlin (or join professor on optional organized day trip- additional costs apply)

Day 7- May 12

  • Morning Free to Explore Berlin
  • Arrive Wolfsburg, Germany in late afternoon

Day 8- May 13 

Wolfsburg, Germany

  • Introduction to Wolfsburg & Ostfalia University
  • Welcome Dinner

Day 9- May 14

Wolfsburg, Germany

Volkswagen Day:

  • Volkswagen Headquarters Tour
  • Autostadt Visit

Day 10- May 15  

Wolfsburg, Germany

Day Trip to Marienborn, Germany:

  • Visit Historical former border: Marienborn
  • Ostfalia University workshop

Day 11- May 16

Wolfsburg, Germany

Day Trip to Wolfenbuttel, Germany:

  • Herzog-August Bibliotek
  • Jagermeister Factory Tour

Day 12- May 17

  • Joint Lecture: UTC & Ostfalia University Students
  • Intercultural Dialogue
  • Wolfsburg Castle Tour

Day 13- May 18

Depart Wolfsburg early morning by train for Berlin. Leave Berlin for U.S.