Education 

  • Ph.D. in Sport & Exercise Science –Sport Administration:  University of Northern Colorado, Greeley, CO
  • M.S. in Sport & Exercise Science –Sport Administration:  University of Northern Colorado, Greeley, CO
  • B.S. in Business Administration – Marketing:  Colorado Christian University, Lakewood, CO

 

Teaching 

  • Sport Event Management
  • Sport Marketing
  • Sport Finance
  • Sport Tourism
  • Sport Industry Operations

 

Research 

  • Sport Consumer Behavior – Exploring the sociological & psychological factors that influence fans’/participants’ consumer behaviors.         
  • Sport Tourism – Understanding the relationship between a consumer’s emotional connection to location and consumer sport tourism choices.
  • Sport Sponsorship – Appreciation for the cultural and contextual factors impacting sponsorship effectiveness
  • Sport Commitment / Serious Leisure – Examining sport commitment’s influence on sport programming and event design

 

Service

  • Market Research Consulting