436 Managing Diversity in Organizations (3)
This course provides an overview of diversity issues in the workplace. In response to changing workforce demographics, the global marketplace, and increased competition, organizational awareness of the need to effectively manage an increasingly more diverse workforce has intensified. This course helps students understand these issues and develop skills to function better in a multicultural business environment. Spring semester. Prerequisites: Management 315, junior standing.
437 Training and Development (3)
This course is designed to provide an introduction to the Training and Development field. From a foundation of various learning theories, students will build their understanding of processes of design, development and delivery of company training programs, and examine the role of training and development in the overall performance management system. Topics include training design, training technologies, employee development, adult education theory, managing the training function, instructional methods and training assessment. Spring semester. Prerequisites: Management 315, junior standing.
438 International Management (3)
A study of issues, concepts, and skills necessary for managerial success in international companies. Particular attention is given to exploring how culture influences management practices in overseas operations. Every semester. Prerequisites: Management 315, junior standing.
440 Strategic Management (3)
This capstone course integrates all functional business courses. Using cases, students will analyze management decisions and formulate future strategies for business. A mix of small and large businesses as well as private and publicly-traded businesses will be emphasized using cases. Strategic management theory will emphasize planning from mission setting and goal development through implementation, evaluation and control. Small group activities, experimental activities, and student team presentations on future strategies for selected companies and industries. Every semester. Prerequisites: Management 311, 315; Finance 302; Marketing 313; senior standing. May not be used for graduate-level credit.
441 Senior Seminar (1)
The practices, policies, and administration of business examined by top level executives of a variety of businesses. The course considers a wide variety of topics from the top management viewpoint with a view towards broadening the interest and horizon of the student. Fall and spring semesters. Course graded on satisfactory/no credit basis. Prerequisite: senior standing.
444 Strategic Issues in Human Resource Management (3)
The capstone course in human resources. Involves extensive readings and discussion of current Human Resource issues and their implications for the strategic and effective operation of the organization. Course is to be taken during student's final semester before graduation. Fall and spring semesters. Prerequisite: Senior standing and 9 hours from Management 332, 411, 434 or 435.
451 Production Planning and Control (3)
Explores concepts and techniques utilized in solving problems associated with production planning and control. Master production scheduling, material requirements planning, production activity and control, capacity requirements planning, constraint theory, and current topics will be addressed to broaden the student's working knowledge of production planning and control management. Fall semester. Prerequisites: Management 311, junior standing.
452 Supply Chain Management (3)
A study of the problems and practices of operations and materials management. Topics will include: materials acquisition, classical inventory systems, demand management, aggregate planning, material logistics systems, and current topics in materials management including just-in-time, zero inventories, and group technology. Spring semester. Prerequisites: Management 311, junior standing.
495r Department Honors (1-3 hours per terms, 4 hours for the two terms)
Every semester. See Departmental Honors. Student must submit an Individual Studies/Research Contract to the Records Office at the time of registration.
497 Research (1-3)
Every semester. Prerequisite: junior standing. Student must submit an Individual Studies/Research Contract to the Records Office at the time of registration.
498r Individual Studies (1-3)
Every semester. Prerequisite: junior standing Student must submit an Individual Studies/Research Contract to the Records Office at the time of registration.
499r Group Studies (1-3)
Every semester. Prerequisite: junior standing.
Professor Lawrence Ettkin, Head
The Marketing curriculum is designed to prepare students for careers in both the public and private sectors as well as for graduate studies.
2009 - Business Administration: Marketing (B.S.)
- General Education
- Rhetoric and Composition: Two approved courses in rhetoric and composition (6 hours)
- Mathematics: Mathematics 131* (3 hours)
- Statistics: Management 211* (3 hours)
- Natural Sciences: Two approved natural science courses, at least one including a laboratory component (7-8 hours)
- Humanities and Fine Arts: Two approved humanities and fine arts courses, one from fine arts and one from either (6 hours)
- Cultures and Civilizations: Option A: One approved Western Humanities course and one approved Non-Western Cultures and Civilizations course OR Option B: two approved World Civilization courses (6 hours)
- Behavioral and Social Sciences: One course from Economics 101 or 102 and one course from Psychology 101* or Sociology 151* (6 hours)
Major and Related Courses
- Economics 101, 102 and one course from Psychology 101# or Sociology 151#
- Management 100; Mathematics 131# and 136 (if exempted from Mathematics 131, student must take Mathematics 136); Theatre and Speech 109; one course from Management 310, English 300 or English 410;
- 31 hours from the College of Business including Accounting 201, 202, 335; Finance 302; Management 211#, 212, 311, 315, 440, 441; Marketing 313
15 hours including Marketing 365, either 361 or 362, 450, 461, and Management 360
15 hours chosen from Marketing 318, 361 or 362, 364, 415, 417, 430, 431, 442; Business Administration 390r; Economics 425, 429; Entrepreneurship 340, 430; Management 340, 356
Either 361 or 362 is required. The course not chosen to meet this requirement may be taken as an elective.
- 2.0 average in all Marketing courses.
- Electives to complete 120 hours.
- A minimum of 54 hours of the 120 total must be taken at the 300-400 level.
- Maximum of 69 hours total accepted in College of Business courses; i.e., at least 51 hours other than College of Business courses must be completed.
- At least 50 percent of the business credit hours required for the B.S. degree in Business Administration must be earned at UTC.
- Additional requirements
*Also satisfies requirement in the major.
#Also satisfies general education requirement.