New Logo for University of Tennessee Alumni Association System Offices
October 29th, 2007

The University of Tennessee Alumni Association (formerly UT National Alumni Association) adopted a new logo recently to better align itself with the overall marketing goals of the UT system. The new logo above incorporates the orange “winged UT” that is now considered the overall logo for the University of Tennessee system.
The UTAA serves as the hub for all system alumni, offereing unified services (UT system chapters, permanent forwarding email, alumni directories, credit card services, etc.) to all 300,000+ living alumni of the UT system. However, each campus has its own alumni office to meet the direct interests and needs of the alums from each campus.
This is the primary logo for the UTC Office of Alumni Affairs.
